Marketing programs
Kris BondiCMO, LogDNA
It’s a strategic effort, usually paid for, to spread consciousness of a services or products as a part of the extra holistic goals outlined above. Put simply, it’s not the one methodology utilized by marketers to promote a product.
As the digital advertising landscape expanded he returned to his old flame of video. At MegaCorp Ventures, Moriah Scoble specializes in built-in digital advertising leadership. She led the launch of RingCentral’s highest income product and its highest income advertising channel. She was also responsible for Atlassian’s natural search, content and efficiency marketing programs across company and all merchandise (Jira, Confluence, Trello, Bitbucket, StatusPage, and so on) and drove the packages that led to Atlassian’s meteoric rise in 2018. I’ve been fortunate enough that my love of food has lead me to such great alternatives within the digital advertising industry.
Stewart Conway, Head of Central Marketing at BMO Global Asset Management, sits down to discuss skiing, teaching, management, and the current digital landscape facing marketers.
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